If Maui is the Valley Isle, then Kihei is its laid-back, sun-drenched sweet spot — like the friend who always has snacks, sunscreen, and a spontaneous snorkel plan. Tucked along the island’s southwestern shore, this beach town is all golden hours and good times, with just enough local flavor to keep it real. From calm beaches to outdoor adventures, here are the top things to do in Kihei Maui for families looking to soak up the aloha. Whether you’re snorkeling with sea turtles, chasing the perfect sunset, or savoring shaved ice between surf lessons, Kīhei makes family fun feel effortless.
Tropical Kamaole Beach, Maui, Hawaii (Shutterstock)
Kihei: The Lowdown
Kīhei is on the southwestern coast of Maui, in an area called South Maui. It’s about 25 minutes from the airport (Kahului) and super close to Wailea, the more upscale resort area. The town has a super chill, local vibe that’s not nearly as resort-y as Ka‘anapali or Wailea. It’s low-key surfer casual and laid-back, where locals and visitors mix and mingle over board lessons, plate lunches, and farmers markets. It’s a great base for activities like Molokini Crater snorkeling or road trips to Upcountry.
With about 276 days of sun a year, Kīhei is one of the driest and sunniest places in Maui. Think: flip-flops, beach towels, and selfies every day. You’ll find a thriving food truck scene, low-key cafés, and shopping spots like Kalama Village, all just steps from the beach.
What It’s Known For:
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Six miles of beaches, including the popular Kamaole Beach Parks I, II, and III
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Snorkeling, boogie boarding, beginner surfing, and unreal sunsets. Sea turtles are often seen around rocky spots like Makena Landing or Kamaole III. The ʻĀhihi-Kīnaʻu Natural Area Reserve, a lava-rock coast, is also great for underwater explorations.
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Budget-friendly condos, local eateries, and food trucks galore
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Quick access to Molokini Crater tours and Upcountry Maui road trips
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Whale-watching in winter (December –April) when humpback whales come to breed in the warm Maui waters.
Kihei Maui Hawaii coastline (Shutterstock)
Best Beaches in Kihei
Kihei is renowned for its stunning beaches, each offering a unique experience for visitors:
Kamaole Beach III
Kamaole Beach III is a family-friendly gem perfect for kids or teens. The beach features flat, shallow waters ideal for swimming, snorkeling, kayaking, and paddleboarding. With calm waters and a non-crowded atmosphere, it’s a great place to relax and soak up the sun. The nearby park offers picnic tables, restrooms, and showers, making it convenient for a full day of fun. Whether you’re building sandcastles or exploring tide pools, Kamaole Beach III is a must-visit for families.
Kamaole Beach II
Kamaole Beach II is another popular spot in Kihei, known for its soft white sand and crystal-clear waters. This beach is perfect for swimming, snorkeling, and sunbathing. The consistent waves make it a great spot for surfers of all levels. The nearby park provides picnic tables, restrooms, and showers, ensuring a comfortable beach day.
Wailea Beach
Located in the heart of South Maui’s luxury resort area, Wailea Beach is a picturesque paradise. Known for its soft white sand and crystal-clear waters, it’s perfect for swimming, snorkeling, and sunbathing. Surrounded by upscale properties and golf courses, Wailea Beach offers stunning views of the ocean and the lush landscape.
Aerial view at Kamaole Sand Beach III, Kihei, Maui, Hawaii (Shutterstock)
The Top 10 Things To Do in Kihei Maui
1. Learn to Surf or Paddleboard
Cove Park or Kalama Beach are perfect for beginners, and local surf schools like Aloha Ocean Adventures offer lessons.
2. Snorkel at Molokini Crater
Crystal-clear water, colorful fish, and a sea turtle or two feel like you’re swimming in an aquarium. Another great spot for beginner snorkeling is Turtle Town near Maluaka Beach, known for its calm waters and frequent turtle sightings. Pro Tip: Morning tours are the best for calmer water.
3. Go Whale-Watching
Seeing a humpback breach right in front of you is unforgettable. Many tours depart from Maʻalaea Harbor, just north of Kihei.
4. Hang Out at Kalama Park
Kalama Park has great facilities for kids and families. There’s a skate park, beach volleyball courts, basketball, and big open areas to chill and people-watch.
5. Have a Sunset Picnic at Kamaole Beach Park III
It’s one of the best sunset spots in Maui with tide pools to explore and a big lawn to toss the frisbee.
6. Get Shave Ice & Boba at Ululani’s Hawaiian Shave Ice
Ululani’s Hawaiian Shave Ice is the local go-to for sweet treats and island flavors like lilikoi and mango.
7. Adventure by Zodiac
Fast, splashy boats make snorkeling way more exciting. Some tours also explore sea caves and lava arches.
8. Beach Hop on an E-Bike
Hit up all the Kamaole beaches, stop for snacks, and feel the breeze in your hair as you cruise the Kīhei coast. Anyone 15 years or older can rent an e-bike, but helmets are required for riders under 16. E-bikes are allowed everywhere, including bike paths.
9. Experience a Sunset Luau
Enjoy fire dancing, rhythmic drumming, and a buffet dinner that’s both cultural and cool at Te Au Moana Lū‘au in the Wailea area.
10. Try Parasailing or Jet Skiing (Seasonal)
An adrenaline rush with unbeatable views, soar above the ocean or zip across the waves for a thrilling perspective of the island.
Hidden Gems in Kihei: Insider Picks
Secret Turtle Spot – Makena Landing (Turtle Town)
For a peaceful vibe that’s less crowded than the touristy spots, an early morning snorkel at Makena Beach means swimming with sea turtles (don’t touch them!).
Read about the latest laws regarding sea turtles and keep a distance of at least 10 feet.
Keawakapu Beach
This long, uncrowded beach is great for bodysurfing, beach games, or chilling with a speaker and sunset views.
Star Gazing at Sugar Beach
Super quiet at night, it’s perfect for laying in the sand and watching the stars or catching a meteor shower.
Climb the Lava Rock Tide Pools at Kamaole Beach III
Wear reef-safe water shoes to explore small lava rock formations with little crabs, fish, and tiny pools.
Family-Approved Food Spots in Kihei
- Stewz Burgers – Local burgers with names like “The Big Kahuna” and fresh island toppings, they’re in the Kukui Mall in Kihei.
- Pizza Madness Maui – A chill spot with huge slices, and solid prices for big appetites. And yes, they deliver.
- Coconuts Fish Cafe – Known for epic fish tacos (like the two-hands required kind), fresh seafood, and a casual surfy atmosphere.
- Paia Fish Market – Offers delicious fish tacos with great prices and a family-friendly atmosphere.
- Maui Gelato and Waffles – Flavors like lilikoi cheesecake and mango sorbet — plus acai bowls and waffles.
Bonus: Rainy Day Things to do in Kihei Maui
- Maui Arcade & Bowling – Classic bowling, pool tables, arcade games, and snacks. Perfect for a squad hangout in Wailuku, which is about 30 minutes from Kihei.
- Catch a Movie at Regency Kihei Cinemas – Why not see a flick on their four big screens?
- Browse the Shops at Kihei Kalama Village – A covered shopping area with cool surf stores, souvenirs, jewelry, and local art. It’s a great place to score unique finds.
- Foodie Crawl – Make it a mission to hit up 3–4 small cafes or food trucks. Try different snacks and drinks at each (shave ice, poke bowls, malasadas, smoothies, etc.).
- Chill at Kihei Public Library – A surprisingly cool spot with Hawaiian history books, free WiFi, and ocean views to reset or journal.