Shopping on Hawai'i Island

This article was originally published on Jan. 29, 2010, and was updated Feb. 2, 2026.

Typically, people don’t come to Hawaiʻi Island for the shopping. They’re busy exploring lava fields, tropical rainforests, black sand beaches and waterfalls. But there are local designers and makers worth seeking out if you know where to go. Here are our favorite shops and shopping centers on the east and west sides of Hawaiʻi Island.

Shopping on Big Island: Waimea

• Uila Records - In the evenings, this groovy independent record shop turns into a music and cocktail venue. In addition to records, the shop also carries tapes, CDs, turntables and apparel.
• Kamuela Liquors - A local favorite with an excellent selection of wine, sake and craft spirits. The shop has been in business for 76 years.
• Hem & Haven - A thoughtfully curated boutique offering gifts and apparel.
• Surf Camp - A community-driven Hawaiʻi company with three locations featuring retail shops and coffee bars. The stores sell gifts, books, apparel and surf supplies with a strong focus on design and intention.
• Mahina - A Hawaiʻi-based boutique specializing in stylish, affordable apparel and accessories.

Shopping on Hawaiʻi Island: Kailua-Kona

• Pueo Boutique - A locally-owned shop producing handmade jewelry and carrying a curated selection of locally made gifts and apparel.
• Ali‘i Drive and Ali‘i Gardens Marketplace - A hub for local art and gifts, resort wear, artisan snacks, surf shops and locally grown coffee.

Shopping on Hawaiʻi Island: Waikoloa

• Queens Shops - An outdoor shopping center with local and national brands including Mahina, OluKai, Reyn Spooner and Sunglass Hut. The complex also features several casual eateries. In addition to Tommy Bahama Marlin Bar, which opened last year, American gastropub Patina debuted in January 2026, serving craft cocktails and elevated comfort food in a sexy, dimly lit setting.
• Kings’ Shops - A high-end outdoor shopping center across the street from Queens’ Shops. Here you’ll find luxury brands such as Tiffany & Co. alongside local aloha shirt makers including Kahala and Tori Richard. Dining options include Roy’s Waikoloa Bar & Grill by Chef Roy Yamaguchi, Foster’s Kitchen and A-Bay’s Island Grill. The center also hosts a weekly farmers market on Tuesdays and evening fire shows.

Shopping on Hawaiʻi Island: Hilo

• Sig Zane Designs - Sig Zane has been designing, printing and sewing aloha shirts by hand since 1985. Beyond his craftsmanship, he is a cultural ambassador who shares his knowledge of Hawaiʻi with the world through his art.
• Puna Chocolate Company Cafe and Parlor - Bean-to-bar chocolate made on island, cocktails and retail shop.
• The Most Irresistible Shop in Hilo - A fun mix of unique gifts from around the Pacific.
• Naupaka Island Designs - Locally-made clothing, silk scarves and jewelry.
• Big Island Candies - Shortbread cookies, chocolates and more. Locally owned since 1977. The perfect gift to bring home.